I'm not one to rave about consistency of polishes because I don't know anything about what's meant to be good but I can honestly say that American Apparel polishes have the best consistency I've ever tried. It's a nice thick polish but itsn't gloopy at all and goes onto the nail perfectly. The brush is long and isn't too thick or thins but I find it so easy to get nice lines and edges on my nails.
This is a nice shade of brown but as you know, I'm not mad on neutral colours so for me, it is what it is. It's really nice and opaque which means I can sometimes get away with one coat but these photos show two layers of the polish.
I really wish I could get more of these polishes cheaper because I seriously seriously love them, maybe a bit more than Barry M but they just aren't as well priced which is why I don't have a huge amount of them. I've bought some more American Apparel polishes when they had 3 for £17 but as I don't live in a town with easy access to a store, I kind of have to hope that they have some offer on when I go to a shop. I would highly recommend any American Apparel polish to anyone but as the price is quite steep in England, I would maybe wait for an offer to come up or save the money for it.